Top 5 Fashion Games on iOS in Australia - Q2 2024

In the second quarter of 2024, the top 5 fashion games on iOS in Australia demonstrated a range of performance metrics in downloads, revenue, and weekly active users. Here’s a closer look at each app's performance, based on data from Sensor Tower.

Project Makeover by Magic Tavern, Inc. experienced a steady revenue stream, peaking at approximately $55K in mid-April, but saw a slight dip to around $45K by the end of May. Downloads fluctuated throughout the quarter, starting at around 4.4K in early April and settling at roughly 3.2K by late June. Weekly active users showed a slight decline from 35.7K in early April to about 29.8K by the end of June.

Makeup ASMR: Makeover Story had a notable number of active users, rising from 56.1K to 60.3K over the quarter. Revenue, however, saw a downward trend from $638 in early April to $189 by the end of June. Downloads also varied, starting strong at 5.3K in early April, dipping mid-quarter, and then recovering to 2.2K by late June.

Makeup Stylist -DIY Salon game showed consistent weekly active users around the 24K-27K mark throughout the quarter. Revenue remained relatively low, ranging from $48 to $123 weekly. Downloads were stable, starting at 2.9K in early April and ending at 2.2K in late June.

Doll Avatar Maker: Design saw a significant increase in weekly active users, from 1.3K in early April to 8.7K by the end of June. Downloads followed a similar upward trend, peaking at 2.5K in early June before slightly declining to 1.9K by late June.

Acrylic Nails! by Crazy Labs maintained a steady increase in downloads, starting at 1.4K in early April and reaching 2.9K by late June. The app also saw an impressive rise in weekly active users, from 3.9K to nearly 6K over the quarter.

For more in-depth insights and data on these fashion games, visit Sensor Tower.